Performance Analyst

Launched in 2012, Daraz is South Asia’s online shopping and selling destination of choice present in Pakistan, Bangladesh, Sri Lanka, Myanmar, and Nepal. Supported by a wide range of tailored marketing, data, logistics, and other service solutions, the pioneering eCommerce ecosystem in South Asia has 80,000 sellers and serves 13 million consumers. Daraz offers a diverse assortment of products in categories ranging from consumer electronics to household goods, beauty, fashion, sports equipment, and groceries. In 2018 Alibaba Group Holding Limited acquired Daraz from German Investment firm Rocket Internet SE. Daraz is headquartered in Singapore.

Job Role

We’re working with businesses across the globe to make selling and going to market much faster for sellers and provide a seamless shopping experience to our customers.

To do that, we need a performance analyst who can work effectively with multidisciplinary agile teams to help them identify areas of improvement and develop opportunities. You’ll be the main point of contact for all our teams to reach out to in terms of data analytics of Daraz Mall, make the case for additional tracking and data collection, ensure data is accurate and significant and provide actionable insights.

Job Responsibilities

  • Take responsibility for audit and channel data reporting.
  • Produce accurate, engaging, and actionable analysis of user needs and user behavior.
  • Provide recommendations for action based on user data in easily understandable and engaging ways – such as show and tells & dashboards.
  • Support campaign planning by providing consumer and category insights to the campaign planning team.
  • Drive seller performance by seller tool adoption and seller scorecard adherence.

Candidate Requirements

  • A degree in a related field and excellent communicational skills
  • Strong proficiency in Analytics
  • Detailed understanding of, and practical experience of understanding data and transforming it into actionable insights.
  • Experience in discovering and sharing analytical insight with stakeholders with various levels of analytical expertise and at all levels of seniority.
  • Experience in seller performance improvements & seller-focused promotions will be an advantage.
  • Live the Daraz values: Continuously Innovate, Generosity of Spirit, Deliver on our Promise & Make it Personal.
  • COVID-19 Fully Vaccinated.

Company: Daraz
Company email: [email protected]
Job Location: Colombo
Job Category: Sales and Marketing
Job Type: Full Time

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