Senior executive – marketing & brand communications

We are looking for a creative, proactive, and commercially oriented senior executive – marketing & brand communications to strengthen Verger’s brand presence across global and local markets. In this role, you will be responsible for developing and executing digital marketing strategies, managing brand communications, creating engaging content, coordinating marketing campaigns and events, and strengthening Verger’s visibility across digital and customer-facing platforms. You will work closely with sales, technical, quality, production, R&D, supply chain, and external partners to communicate Verger’s capabilities, support lead generation, enhance customer engagement, and contribute to business growth.

Responsibilities

• Develop and execute B2B digital marketing and brand communication strategies across LinkedIn, website, social media, email, and other digital platforms.
• Create engaging content highlighting Verger’s products, applications, innovations, sustainability, market trends, and business developments.
• Maintain consistent brand identity, messaging, visual standards, and storytelling across all communication channels.
• Manage digital campaigns, website and social media activities, SEO, paid promotions, and monitor key performance metrics.
• Develop marketing and sales materials, including brochures, presentations, product sheets, newsletters, corporate communications, and digital content.
• Coordinate trade exhibitions, product launches, industry events, customer engagement activities, and lead-generation campaigns.
• Collaborate with sales, supply chain, technical, quality, production, R&D, and sourcing teams to identify marketing opportunities and customer-focused content.
• Coordinate creative activities with designers, photographers, videographers, agencies, and other external partners.
• Monitor market trends, competitor activities, customer engagement, digital performance, and campaign ROI to improve marketing effectiveness.
• Strengthen Verger’s global brand visibility, customer engagement, and commercial opportunities as a differentiated Sri Lankan-origin brand.

Requirements

• Degree/diploma in marketing, digital marketing, communications, business or related field.
• 3-6 years of experience in digital marketing, brand management or integrated marketing.
• Strong knowledge of social media, content marketing, SEO/SEM and digital analytics.
• Strong creative and storytelling capability.
• Experience working with B2B brands is an advantage.
• Ability to understand technical products and convert them into compelling commercial stories.
• Strong communication, project management and stakeholder management skills.
• Creative, commercially minded and comfortable working in a fast-growing environment.

About the company

Verger is a Sri Lankan purpose-driven company creating sustainable, high-quality natural ingredients for the global flavor, fragrance, and health & wellness industries. With expertise in botanical sourcing, extraction, and processing, we provide authentic and traceable ingredients while maintaining strong commitments to quality, innovation, responsible sourcing, sustainability, and transparency. Working closely with farmers, communities, customers, and employees, Verger continues to grow as a trusted global partner guided by our purpose: we cultivate smiles.

When applying

Please apply with your detailed CV clearly indicating the position applied for within 10 days of this advertisement.