Assistant Brand Manager

ODEL PLC, a fully owned subsidiary of Softlogic Holdings PLC, is the premier fashion and lifestyle department store brand in the country. With 30 years of expertise in fashion the company revolves around a simple yet winning philosophy : a relentless pursuit for the highest quality products and services across the globe, coupled with a superior customer service that ensures a uniquely memorable shopping experience to the customer.
ODEL is the custodian of a range of much loved home grown private labels brands while it also holds the franchise for several leading international high fashion brands. ODEL continuously evolves to offer customers new experiences, new brand additions, insightful and fashion savvy campaigns that help keep the brand at the foremost of fashion and lifestyle to both local audiences and tourists who patronize the store.


JOB PROFILE
  • Responsible for developing, implementing and managing marketing strategies of brands to drive ROI.
  • This includes developing the marketing mix and product portfolio strategies for the company.
  • Work with the Brands team to play a pivotal role in Brand engagement.
  • Develop marketing presentations and pitch materials that will be used both internally and externally to help drive new ideas, programmes and themes.
  • Develop relationships with internal contacts both local and overseas whilst having the ability to work closely with business partners.
  • Execute all levels of marketing support for the brands by the effective deployment of AT L, BTL and Digital.
  • Research new trends, marketing practices, techniques and innovative ways to help drive consumer engagement whilst defining retail marketing strategies that support the broader plans of the company.
  • Establish and manage a budget for all retail marketing programmes and collaborate with current retail accounts.
REQUIREMENTS
  • Age between 23-37 years.
  • Should possess a Bachelors Degree in Marketing Management or CIM/SLIM.
  • At least 2 years’ experience in Fashion Retail Marketing field in middle level management position.
  • Should be innovative, dynamic and able to work on tight deadlines around the clock where your creativity will be challenged.
  • Should possess strong interpersonal skills and have an analytical mindset.
  • Should be results oriented and have the ability to bring in fresh and innovative ideas into the business.



If YOU have the experience and the personality for this role, please email your résumé with the position
YOU are applying for in the subject line of the email.

Company: Odel PLC
Company email: [email protected]
Job Location: Colombo
Job Category: Sales and Marketing
Job Type: Full Time

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