Senior Brand Manager

Due to the sudden and unfortunate layoffs occurring at thrasio, iko brands is pleased to announce that all ex-thrasio applicants will automatically be selected to participate in the first round of the interview process.

About iko brands

Do you want to make a lasting impact and form an impressive career path at a newly formed, well-funded startup? if so, you have found the right company!
Recently founded in 2021, iko brands aims to be one of the largest acquirers and incubators of amazon fba and direct-to-consumer businessesWe are adequately funded with plenty of seed capital and are looking to scale up operations as we onboard new team members and grow out our online portfolio business.
We do our best work when we’re surrounded by people who are insatiably curious, agile, and who thrive in collaborative and unique positionsWe know you probably hear this a lot, but no day at iko brands will be the same as the lastIf you want to get your hands dirty and contribute to a business at almost every level, we’d love to chatSerious responsibilities within a small organization, you have found the right company!

The role

The senior brand manager will touch all elements of marketing and lead the build-out of one of the most important divisions at iko brandsWe are looking to hire a full stack marketer with an extremely diverse skillsetThe senior brand manager has the vision to get projects off the ground and they have a solid working knowledge of all modern marketing tacticsThey should feel comfortable in their ability to wear many hats and bring rapid progress to an organization, working independently and executing growth strategies with limited resources.
This role is a highly critical role within iko brands, and will report directly to the president of the company.

Job responsibilities

  • Seo, content marketing, and ppc across all brands and entities
  • Social media, email marketing, and video marketing across our portfolio of brands
  • Work with designers and ui/ux experts to build and deploy powerful creative
  • Synthesize customer feedback to develop new products and product packaging
  • Affiliate marketing, influencer marketing, and public relations experience
  • Business development and brand partnerships
  • Brand positioning and overall strategy
  • Analyze data (sales, conversation rate, sessions, etc.) to determine why certain products are trending up or down and develop strategies to quickly spot and fix low-margin and low-growth products
  • Oversee the hiring of the marketing team
  • Partner with internal teams to develop a go-to-market strategy and facilitate successful, impactful product launches and international expansion

Experience

  • At least 5+ years in marketing
  • Bachelor`s degree in marketing or a related field
  • Strong communication and interpersonal skills
  • Demonstrated ability to create engaging content, come up with creative ideas, and think outside the box
  • High level of organization and attention to detail
  • Ability to think critically and problem solve when unexpected situations arise
  • Highly motivated and can effectively combine exceptional strategic thinking, superior communication, project management, and quantitative skills
  • Positive attitude, inquisitive nature, and goal-oriented mindset

Company: Iko Brands
Company email: [email protected]
Job Location: Colombo Remote / Work from Home
Job Category: Corporate Management Marketing
Job Type: Full Time

Apply now

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