Key Account Manager – SMMT & Modern Trade

Closing on: Dec 25, 2026

About the role

Lead and grow our business within self-service modern trade (SMMT) and modern trade channels. Manage key customer relationships, drive sales growth, execute plans, and ensure excellence in account management.

Key responsibilities

  1. Manage relationships with key SMMT and modern trade customers.
  2. Negotiate agreements and drive sales growth and profitability.
  3. Implement strategies across all assigned accounts.
  4. Analyze performance and identify growth opportunities.
  5. Collaborate with internal teams to ensure successful execution.
  6. Monitor profitability and manage trade investments.
  7. Ensure timely collections and compliance with company policies.

Requirements

  1. Bachelor’s degree in business management, marketing, sales, or a related field.
  2. Min. 4–6 years of experience in key account management in FMCG, consumer goods, or retail sectors.
  3. Proven experience managing SMMT and modern trade accounts.
  4. Strong negotiation, analytical, and communication skills.
  5. Proficiency in MS Excel, PowerPoint, and sales reporting tools.

What we offer

  1. Competitive salary and performance-based incentives.
  2. Opportunities for professional growth and career advancement.
  3. Dynamic and collaborative work environment.
  4. Exposure to leading retail customers and strategic business initiatives.

When applying

If you are passionate about building strong customer partnerships and driving business growth, we invite you to join our team. Apply now by sending your CV.

Company: Sunrich Confectionery (Private) Limited
Company email: [email protected]
Job Location: Colombo
Job Category: Sales / Marketing / Merchandising
Job Type: Full Time

Apply now

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