Digital Marketing Executive

Key responsibilities

1. Plan and execute digital marketing campaigns across social media, Google Ads, and other platforms.
2. Manage SEO, SEM, email marketing, and content strategies.
3. Create engaging social media content and monitor audience engagement.
4. Analyze campaign performance and prepare reports.
5. Optimize campaigns to improve lead generation and ROI.
6. Coordinate with design and content teams for marketing materials.
7. Manage and optimize Shopify stores, including product uploads, promotions, and maintenance.

Requirements

1. Minimum 2 years of experience in digital marketing.
2. Strong knowledge of Facebook Ads, Google Ads, SEO, and analytics tools.
3. Experience with social media management and content planning.
4. Experience working with Shopify and e-commerce marketing.
5. Good communication and creative thinking skills.
6. Ability to work independently and meet deadlines.

Preferred skills

1. Knowledge of Canva, Adobe tools, or basic video editing.
2. Experience with WordPress or website management.
3. Understanding of current digital marketing trends.