Digital Marketing Executive

Are you a creative thinker who loves social media, video content, and digital campaigns? Join our dynamic marketing team and help us take our brand to the next level!

Key responsibilities

1. Manage and optimize TikTok channels for all brands, including content planning, uploading, and performance optimization.
2. Coordinate influencer marketing campaigns by identifying creators, managing communications, handling briefings, tracking content, and approvals.
3. Monitor and analyze campaign performance, prepare weekly reports, and recommend strategic improvements.
4. Assist in planning and executing digital campaigns across TikTok, Meta, YouTube, and other digital platforms.
5. Support community engagement by responding to comments, messages, and audience interactions.
6. Cover BTL activations and events by providing live updates and coordinating on-ground content creation.
7. Collaborate closely with the digital marketing manager, creative team, and external agencies.
8. Handle additional digital operations, campaign coordination, and brand support tasks as required.

Qualifications & skills

1. Diploma or degree in marketing, digital marketing, or a related field.
2. Strong understanding of TikTok trends, content formats, and the creator ecosystem.
3. Excellent communication, coordination, and organizational skills.
4. Ability to multitask and work efficiently under tight deadlines.
5. Familiarity with analytics tools and campaign performance reporting will be an added advantage.
6. Previous experience in influencer coordination and creator management is a plus.

When applying

Do share your CV.