Performance Marketer – Meta & Google Ads
Closing on: Aug 10, 2026
We’re hiring our dedicated performance marketer to own paid acquisition end-to-end across Meta (Facebook + Instagram) and Google Ads. You’ll plan, launch, optimise, and scale campaigns across all four of our service lines, each with a distinct audience, funnel.
Key responsibilities
- Plan, launch, and scale campaigns across Meta (Facebook, Instagram) and Google (Search, YouTube, Performance Max)
- Build targeted funnels for each service line (imports, dealership visits, compliance, bookings)
- Create and optimise custom and lookalike audiences using CRM and pixel data
- Continuously test and improve ad creatives for better performance
- Capture high-intent traffic with keyword targeting, brand defence, and remarketing
- Manage full funnel: ad → landing page → enquiry → CRM → sale
- Set up and maintain tracking (Meta Pixel, GA4, Google Ads, call tracking, CRM conversions)
- Work with web and sales teams to improve lead quality and conversion rates
Requirements
- 3+ years managing Meta & Google Ads (performance-focused; automotive/high-AOV lead gen preferred)
- Proven results with case studies (ready for interview)
- Experience scaling $10k+/month ad spend with clear CPA/ROAS metrics
- Strong skills in Meta Ads, Google Ads, GA4, Pixel/CAPI, Merchant Center, UTMs
- Lead-gen funnel experience (forms, call tracking, CRM, offline conversions)
- Data-driven and analytical
- Degree in marketing is a plus (results matter more)
When applying
Send your CV & cover letter.
Company: Apex Consulting
Company email: [email protected]
Job Location: Colombo
Job Category: Digital Marketing / SEO / Content
Job Type: Full Time
