Marketing Executive

About Hyperglade

Having hosted the first NFT auction in Sri Lanka, Hyperglade (Pvt) Ltd is a leading NFT Company based in Sri Lanka and Singapore. Hyperglade was founded in 2021 with the vision of democratizing the NFT world. We provide solutions to control digital assets seamlessly while making the journey into Metaverse accessible to the whole world.

About the role

As Senior Marketing Executive at Hyperglade, it will be your job to promote remarkable NFT projects to reach their fullest potential for a global audience. Your deep understanding of media and marketing strategies coupled with your ability to understand buyer mindset will create revolutionary and impactful marketing campaigns for the NFT project launched by Hyperglade. You will work alongside our senior management to develop go-to-market strategies, which include social media campaigns, events, and more.

Responsibilities

• Establish clear branding and visual tone for NFT projects
• Social Media Channel Management (Discord, Twitter, Instagram, etc)
• Lead go-to-market and influencer marketing strategies to support product adoption
• Develop messaging and strategies for new product releases that resonate with target audiences
• Manage the development of marketing deliverables with internal and external creative and production teams
• Create best practices for driving new users at various stages of a product’s life
• Manage multiple projects from concept through to completion
• Participate in, and lead brainstorming sessions
• Expert knowledge in NFT market trends, target audience, and project competitors
• Collaborate with Project Leads to develop and conceptualize revolutionary marketing strategies for NFT projects
• Proofread and write clear, persuasive, and original copy
• Excellent storytelling skills with a mastery of the English language
• Develop reports on the performance of marketing strategies

Requirements

• Degree in English, Marketing, Communications, Business Administration, or a related discipline. (Part qualifications are considered)
• 2 -5 years of experience in marketing or strategic communications role, including a track record of delivery
• Strong performance in building go-to-market strategies with an understanding of how to push products
• Fluency with all core social channels
• Experience in building successful partnerships with other brands and projects
• A data-centric mindset with a good sense of the expected impact of each strategy would have
• Excellent command of English with exceptional presentation skills
• Naturally well-organized and unfazed when working towards deadlines
• Proactive, fast, and flexible problem-solver with superb time, resource, and stakeholder management
• Strong communicator, independent and driven individual
• Thrive in collaborative cultures and work cross-functionally with other
• departments and vendors to launch successful partnerships
• Expert knowledge and interest in NFTs, DAOs, and Web 3.0 is an advantage
• Strong curiosity or understanding of the NFT and blockchain landscape
• Open-mindedness and flexibility

What you can expect from us?

• We offer an attractive compensation package for working in the cutting-edge field of Blockchain Technology
• Limitless possibilities depending on your work ethic and performance
• You get to work in a very dynamic environment and be part of an international team
• You will get to have involvement in developing a brand new product from scratch alongside a talented team